Bedrock Behind the Scenes - Going to Oprah's House

I’m happy to report that Bedrock Balm, our protective skin cream, is heading to the big apple. NYC baby! She’s heading to Oprah’s house.

Well, not exactly her house, but O Magazine on 57th Street. And not exactly Oprah herself, but her Wellness Editor, who wants to test Bedrock Balm for herself.

You might be wondering how Bedrock got the nod for a ticket out there. I’ll tell you.

It’s because of you. 

I pitch a lot of magazine editors, and although Bedrock is small, we have serious street cred from your reviews.

So Tammy, when you reported overnight success on that “rash down there”, and Molly, using Bedrock for chicken skin bumps on your daughter, and Annette, how your eczema went away in 5 days from our barrier cream for eczema, THANK YOU. Your stories got our foot in the door at O Magazine. You did your best, and now Bedrock Balm will do the rest.

Gratefully,

Rachel | founder of Bedrock

P.S. - I’ll keep you posted on Oprah, but this is already a win in my book. Don’t forget to celebrate ALL THE THINGS every single day.

 

Our Story

At Bedrock, we started with irritated armpits (literally) and a stubborn belief: zinc oxide was missing from skincare, and we could fix that. We chose zinc oxide for its protective power—how nurturing and calming it can be for sensitive skin. Our proprietary plant blend was handpicked to soothe irritation, deeply hydrate, and complement that zinc.

From the beginning, we also knew Bedrock had to be vegan, cruelty-free, and made in the USA. Just as important, our products had to be family-friendly, gender-neutral, and super multipurpose.

Q: What makes Bedrock different from other skincare brands?
A: We focus on practical multipurpose skincare that works. Instead of dozens of steps and trendy actives, we use zinc oxide and botanicals to calm redness, soothe irritation, and protect sensitive skin.

Q: Is Bedrock good for redness and irritation?
A: Yes. Our formulas were made for problem-solving—think chafing, rashes, post-shave irritation, feeding tube stoma care, or skin folds. Zinc oxide calm reduce redness while creating a protective barrier.

Q: Why zinc oxide?
A: Zinc oxide is naturally calming, protective, and non-irritating. It’s been used in skincare for decades for healing properties, and we harness its soothing power in modern, lightweight formulas.

Q: Do Bedrock products replace my whole skincare routine?
A: Nope—but they’re the multitaskers you’ll actually reach for. Bedrock Balm, Porefector or Freshstick can live on your nightstand, in your bag, or at your sink, ready for redness, bumps, dryness, or irritation whenever life calls.

Q: Is Bedrock vegan and cruelty-free?
A: Yes! Our products are plant-based, cruelty-free, and made with ingredients you can trust.