Freshstick Mineral Deodorant: Choosing Eco-Friendly Packaging

The Big Packaging Decision: Plastic vs Paper

Spoiler alert: Freshstick, our mineral deodorant stick, is now here! Before we celebrate, we wanted to share a tough decision we faced: which container should it come in—plastic or paper?

Plastic containers are easy to use, feel substantial, and are familiar. But they aren’t renewable, biodegradable, or recyclable. On the other hand, paper tubes are eco-friendly, renewable, and compostable—but we’ve heard from customers that some paper-based deodorants can feel tricky to use.

We care deeply about eco-friendly deodorant options and reducing single-use plastic. After weighing usability, sustainability, and our plant-based formula, we decided to go with paper tubes. Our mission is to create a mineral deodorant that’s effective, practical, and better for the planet.

We know that usability matters, so we worked to design the paper tube to glide smoothly and avoid the “stuck product” problem seen in other brands.

We also know looks matter which is why we love our sporty, gender neutral deodorant look. Check out Freshstick here.

Q: Can Freshstick help with skin fold or underarm irritation?
A: Absolutely! Customers report that Freshstick calms redness, reduces friction, and protects sensitive skin in folds and creases.

Q: What does matcha green tea do in your deodorant?
A: Matcha green tea in Freshstick is packed with antioxidants that help calm inflammation, soothe redness, and support overall skin health. It works alongside zinc oxide to keep underarms comfortable, balanced, and less irritated—especially in sensitive or reactive skin. 

Q: What deodorant can I use right after shaving?
A: Freshstick is formulated with zinc oxide + botanical blends to make it gentle, even right after shaving. It keeps your underarms moisturized and helps smooth your skin.

Q: Can I wear Freshstick under clothes without it showing?
 A: Totally. Freshstick fades to invisible and non-sticky—perfect for everyday use.