Why Bedrock Skincare Is Wallet Friendly (Without Cutting Corners)
I’m sure you’ve seen really expensive products that seem to scream “I’m important. I’m exclusive. I’m luxurious. Buy me and be fancy.”
Sometimes, that little voice talks to me too.
It says, Rachel, your prices are too low. If you tripled the price, and Bedrock Balm was $78, your stuff could be fancy too.
But here’s the truth: we can’t (and won’t) be fancy.
👉 Bedrock is about practical, hardworking skincare that actually works.
Our best-selling anti redness solution Bedrock Balm is loved from New York to Los Angeles, Toronto to Vancouver, for everything from calming hemorrhoid irritation to softening cracked heels to being a reliable anti-itch cream for eczema.
Our anti blemish cream works double-time on clogged pores and pimples.
And don’t forget Freshstick, our zinc oxide deodorant for all body parts, keeping you fresh whether you’re at the gym in Chicago or hiking in Colorado.
Bedrock is scrappy, affordable, and ambitious. We’re here to dominate barrier skincare, reduce waste, and keep prices real.
Because here’s what I know:
Our mineral skincare customers are the savviest. You know a good thing. You don’t pay extra for a shiny label. You expect results, and you love Bedrock for life.
To have and to hold,
Rachel | founder of Bedrock
Q: What's the founder story of Bedrock?
A: In 2016, our founder Rachel got hit with a mean summer armpit rash. When nothing on the shelves worked, she dove into research and discovered that zinc oxide—long trusted for skin relief—didn’t have a modern skincare line built around it. So she created one. Her mission: hardworking, multipurpose skincare to calm redness and irritation for the whole family.
Q: Why the name Bedrock?
A: Bedrock is a playful nod to where minerals like zinc come from—the earth itself. Since every product we make is powered by zinc, the name just fit.
Q: Where is Bedrock available?
A: Bedrock ships across the USA and Canada, making it easy for customers nationwide to get barrier-boosting, mineral-rich skincare delivered to their door.